Majorel named as a Global CX ‘Leader’ in the BFSI sector

Luxembourg, 3^rd June, 2021 – Majorel today announces that it has been identified as a “Leader” in NelsonHall’s NEAT vendor evaluation of CX Services in the global BFSI (Banking, Financial Services and Insurance) sector.

“We’re very proud to be identified by NelsonHall as a leader in BFSI, recognizing the incredible commitment of our people to what’s become one of the fastest growing segments of our global business. Working for many of the top local and international brands in the sector, these clients value the deep domain expertise we’ve gathered over the last 20 years,” said Jerome Duron, Majorel’s Global Industry Practice Lead for Insurance.

Oliver Carlsen, Regional CEO at Majorel in Germany and Eastern Europe, who heads-up the company’s global Banking and Financial Services practice added: “What really sets us apart is firstly, our ability to offer complete and seamless front-to-back-office solutions and secondly, our suite of proprietary digital tools and platforms developed especially for the unique needs of the BFSI sector, handling everything from new customer acquisition to up/cross-selling to customer loyalty. A good example of this is our digital banking platform, including our account switching service, which already leads the market in France and Germany.”

In particular, NelsonHall highlighted the company’s expertise in revenue generation for the BFSI sector where Majorel rated highly as a global leader. Majorel augments traditional human-focused sales skills in this area with specially developed digital platforms incorporating sophisticated analytics. Its digital banking platform also offers multiple solutions for digitizing and optimizing BFSI processes, like Insurance Navigator, its tool for next generation insurance sales.

Ivan Kotzev, CX Analyst at NelsonHall said: “Majorel is targeting the fast-growing BFSI CX services market in Europe with its proprietary banking account migration platform, managed services and dedicated workflow orchestration, analytics, and omnichannel management platform. Majorel’s strong domain play is further enhanced by the planned fintech and insurtech accelerator and incubator focused on high-growth BFSI brands.”

Majorel has more than 20 years’ experience of working with leading banks, insurance companies and financial institutions, with more than 70 long-term clients in the BFSI sector globally. In recent years, the company has made a name for itself in supporting disruptor/digital clients in the sector.

In September 2020, the company acquired Société ISILIS, a preeminent provider of digital services to the BFSI sector and bank account switching services in France. The acquisition established Majorel’s position as the number one bank account switching service in France and Germany and is an important step forward in its ambition to offer a comprehensive digital banking platform for its clients across Europe.

About NelsonHall

NelsonHall is the leading global analyst firm dedicated to helping organizations understand the 'art of the possible' in digital operations transformation. With analysts in the U.S., U.K., and Continental Europe, NelsonHall provides buy-side organizations with detailed, critical information on markets and vendors (including NEAT assessments) that helps them make fast and highly informed sourcing decisions. And for vendors, NelsonHall provides deep knowledge of market dynamics and user requirements to help them hone their go-to-market strategies. NelsonHall's research is based on rigorous, primary research, and is widely respected for the quality, depth and insight of its analysis.

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