Utilities & Energy

Increasing customer autonomy

Like most sectors, the increasing digitization of every corner of everyday life is making a huge impact on the utilities and energy market. Consumers today are more mobile, more digital and more demanding. They have more choices when it comes to energy supplier with the convenience of account switching and comparison platforms (often encouraged by the regulators).

And, since most things can be done online, it means that those rare moments of human interaction are even more precious for brand engagement, loyalty building, advocacy and adding value. Which is one of the reasons why many leading utility and energy providers seek our help in how to best manage multi-channel (email, chat, social, voice, automated) relationships with their customers.

In addition, the business pressures of tariff deregulation, new market entrants, the shifting political environments in many countries, and opportunities offered by new innovations like smart meters and smart home, make the picture even more complex when it comes to getting the customer experience right.

Creating special relationships

Orchestrating marketing campaigns for new offers, contract renewal or modification, ensuring your customers are aware of new rates and encouraging them to subscribe… Majorel leads all your campaigns and seizes sales opportunities at each contact and at the right time. Our field of expertise includes the planning of your marketing initiatives as well as the definition of your targets and your communication channels. The ultimate objective is to create very special relationships between you and your customers.

Developing & retaining customers

Whatever the context, Majorel offers you a wide range of tools to win new customers or offer additional services to existing customers. By detecting and understanding your customer’s needs, from monthly bills to boiler maintenance, via online accounts, security diagnosis or even express troubleshooting in less than 12 hours, you can offer them the appropriate service and enrich the relationship you have with them.

Managing customer churn

When we detect that an existing customer is considering moving to a new supplier, we transfer their contract to a specialist “retention" unit, composed of experienced team members. By listening to the customer and their experience, they can make a specific offer and develop a counter-proposal compared to competing suppliers.

Our solutions to meet your challenges

Customer service

Customer service

We design, deliver and differentiate customer service for the world’s leading brands – as a global leader in customer service, we can do the same for you, too.

Let's talk
Analytics

Analytics

Our advanced analytics capabilities allow us to understand your customers better and identify opportunities to save time and cost for you, while improving your customers’ journeys.

Let's talk
Customer Journey Design

Customer Journey Design

Our experts work with you to see your services through the eyes of your customers – analyzing the customer journey to create extraordinary experiences, across all channels and at every touchpoint (or ‘moments of truth’).

Let's talk
Campaign Management

Campaign Management

By becoming digital, your marketing campaigns must now be ultra-targeted and we run 4000-5000 every year. Our unique know-how has delivered completion rates of more than 50%.

Let's talk
Managing Non-payments

Managing Non-payments

How do you recover unpaid bills without losing customers? Luckily, this is one of our areas of expertise. We take care of everything, turning potentially tricky situations into opportunities and developing strategies for prevention.

Let's talk
Robotic Process Automation (RPA)

Robotic Process Automation (RPA)

Our RPA software delivers long-term cost savings by performing repetitive, routine activities precisely and accurately 24 hours a day and 7 days a week, complementing the human touch perfectly.

Let's talk

We love sharing.Get your download now

We're global and local. So you can be close

We're global and local.

We believe in innovation. Here’s the latest

Majorel delivers solid results for H1 2023

Luxembourg, August 24, 2023: Majorel Group Luxembourg S.A. (Euronext Amsterdam ticker symbol: MAJ), today reports on its reviewed results for H1 2023: Group revenue +8% YOY | Net revenue +8% YOY | Operating EBITDA € 177 million…

Read more

We believe in social media. And love to connect with you

We speak your language. And we’d love to hear from you